Taylor Swift may not be on the NFL payroll or have official football merchandise, but the singer is responsible for bringing a billion dollars' worth of publicity to the sport, according to Apex ...

Taylor Swift is never seen without her iconic red lipstick, and you don’t want to be either. Every Swiftie knows that for Taylor Swift, red lipstick is a must in her makeup routine, as you can ...

The football league enjoyed a “Taylor Swift effect” of spikes in ticket sales and merchandise, especially among female fans, data obtained by MarketWatch shows. After Swift and Kelce ...