In a bid to compete with low-cost retail rivals Temu and Shein which have been drawing in many Amazon customers, the ...

Disney reports bullish numbers for streaming and advertising efforts; Zeta Global under scrutiny; Google to halt political ...

The event underscored AI’s profound effect on the industry, from revolutionising creative workflows to fostering new ways to ...

To put it simply, the only way that marketers can unleash the full potential of CTV is through programmatic. Programmatic ...

We chat to Martin Jensen, co-founder and CCO at Nexta, about the development of retail media, and how brands can take ...

Equativ, the leading independent digital advertising platform, has signed an exclusive partnership with First-id, the leading ...

LiveRamp, the leading data collaboration platform, today (November 12th, 2024) announces a unique partnership with global ...

News in brief: Viant Technology acquires IRIS.TV, The Guardian to halt X content posting, and Alliant sold to private equity.

Today, Shopify merchants and marketers can seamlessly integrate with StackAdapt to expand their businesses by easily ...

News in brief: The Trade Desk posts strong Q3; Youtube enhances creator controls: Spark Foundry release 'Insights Accelerated ...

CMA demands revised Privacy Sandbox commitments from Google; MediaSense acquires R3 Media; and Azerion snaps up Goldbach ...

And, if it is, what does the age of “TV 2.0” mean for advertisers? Harry Menear takes a look a the CTV streaming landscape, ...