Marketing in the digital era has transformed the way companies must think about how they build their brand and communicate with consumers. Effective – and genuine – brand storytelling has become ...

Consider this surprising statistic from our annual customer service research: 46% of U.S. consumers are willing to pay more ...

Stand out from the crowd. Our Professional Sales Certificate focuses on the fundamentals of professional selling and the increasing status and integrity of the field. Students learn what a career in ...

Transforming Sales Through the Power of Perspective In the competitive world of sales, success often hinges on one’s ability ...

Kellogg’s executive education sales and marketing programs combine the latest thinking with hands-on experience to inspire and elevate performance along every dimension of marketing impact, from ...

The Sales Education Foundation’s has continually named Purdue's Selling and Sales Management program on of the best sales programs in the USA. When determining the top universities for their annual ...

Mike Moorman - Academic Director; Adjunct Lecturer of Executive Education; ZS Principal (Emeritus), B2B Sales Strategy and Transformation Practice Leader Arun Shastri - ZS Managing Principal, B2B ...

ValueSelling Associates has consistently been recognized as a Top 20 Sales Training Company by both Training Industry and Selling Power and has earned a place in the Gartner Magic Quadrant and Market ...

Do you enjoy connecting with others, hearing their problems and finding effective business solutions? The Professional Sales major at UW could be perfect for you! Our sales students experience ...