Real Housewives of Beverly Hills star Kyle Richards shares her top beauty hacks, Valentine’s Day gift ideas, and chic picks ...

The Hero Cosmetics Mighty Patch pimple patches have been holding steady at the top of the Amazon's bestsellers list for a ...

Party makeup is usually minimal and natural-looking. The lipsticks add a pop of color to the whole look. This article has all ...

After showing up with a national in-game commercial last year, e.l.f. is running a livestream throughout the Super Bowl and ...

Last year, four beauty brands—e.l.f., Dove, NYX, and CeraVe—all advertised in the Super Bowl. It was an unprecedented number, ...

I don’t know about you, but when it comes to giving makeup advice and knowing exactly what products will last through the ...

Adore Beauty has officially launched their first-ever real-world store. So what's new about this beauty retailer?

Ease of application: Apply to the center of your lips and glide outward, using the flat base of the lipstick. To refine the ...

NYX strives to bring professional makeup to its customers' doorstep. Over time, the brand has launched various makeup ...

Whether you’re looking to sculpt cheekbones, carve out your jawline, or define your nose, these formulas are worth adding to ...

If Valentine's Day isn't the perfect opportunity to treat yourself to a new red lippy to make your lips that extra bit ...

I should start by clarifying that no matter how long-lasting a lipstick is, its comfort is equally important. After all, what ...