Epic Story Media is launching a new toy division, Epic Story Toys, led by Kim Morris.

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Consumers can play and display dolls whose outfits offer a two-in-one experience. The Style Flips collection offers three outfit sets ... Between reading fantasy novels and re-watching Disney classics ...

The company had licensing agreements with Hasbro, Disney, Mattel, Nintendo ... include toymaker and distributor Diamond Select Toys & Collectibles, filed its petition on Jan. 14 in the U.S ...

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Collectibles that have generated a lot ... In 1959, Ruth Handler and Mattel introduced a fashion doll named Barbie, which retailed for $3. For over six decades, Barbie has continued to evolve ...

Since the convention was at Disney ... The dolls were a hot seller — in particular, to gay men. Mattel, however, didn’t want the association, and the toy was removed from shelves for good. However, ...

Beetlejuice and Lydia are back and ready to return to high school as Mattel are bringing the iconic duo back with a new doll ...

American toy company, Mattel, is getting in the Super Bowl spirit with new Barbie dolls inspired by the Philadelphia Eagles and Kansas City Chiefs. The new 2025 Super Bowl Collectibles features ...

Mattel teams up with Ferrari NV to launch a new Hot Wheels collection featuring Ferrari's iconic road and race cars.

Mattel announced the launch of a limited edition collection to celebrate its 80th anniversary, paying tribute to the brand’s most iconic toys and games. Here’s what’s included and when it wi ...