Say goodbye to puffiness, wrinkles, and dry skin with under-eye masks loved by Kenya Moore, Lisa Barlow, Kyle Richards, ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The best volumizing mascaras offer the ultimate trifecta in lash enhancement: they lift, lengthen, and add density, visually ...

It seems Miss Hadid is a secret Covergirl stan (stars, they're just like us!), because she also featured Covergirl's Clean ...

Females who have a relative with anorexia are 11 times more likely to develop the disorder themselves compared to individuals ...

Tomy Rivero, a New York City- and Los Angeles-based celebrity makeup artist tells HuffPost that strategically selecting a ...

Anoushka Shankar graced the 67th Annual Grammy Awards in a custom Dior hazel chiffon and tulle dress, styled by Nikhil ...

The New Year is shaping up nicely in the beauty world. and it's clear to editors that 2025's hottest eyeshadow shade is going ...

Applying it to the under-eye area “can be tricky. The days of just sweeping it on are long gone,” she says. “I use a small makeup brush to feather it and then set it with pressed powder—always pressed ...

A masked psychopath who only strikes on Valentine’s Day mistakes a cynical ad exec and her hopelessly romantic colleague as a killable couple in this highly entertaining genre mashup. Though ...

If Valentine's Day isn't the perfect opportunity to treat yourself to a new red lippy to make your lips that extra bit ...

Well-defined eyebrows, coats of mascara and minimal faux lashes gave her an eyes-wide-open look. Soft peach blush, applied to the apples of her cheeks, added dimension and warmth to the actor's ...