The brand's new logo is now written as JaGUar to ' seamlessly blended upper and lower case characters in visual harmony', the ...

As the firm revealed the new look yesterday, it knew it was set for a backlash. Car fans have reacted angrily to a rebrand ...

Jaguar has introduced a refreshed brand identity, unveiling a new logo. Check Elon Musk's roast on this and the company's ...

The British car maker has taken new cars off sale to the general public for more than a year as it reinvents itself to launch ...

Customers are on high alert for any signs of “shrinkflation” — brands charging more for less ... Tropicana replaced its ...

Jaguar, which is reinventing itself as an EV-only brand, has revealed its new logo as well as additional elements that will ...

Jaguar unveiled a new look, logo and direction for its cars at what was quite possibly the most bizarre automotive media ...

After a brief “hiatus,” Jaguar will push “Exuberant Modernism,” charge twice as much for its cars, and wants an audience that ...

Meet the maker on a crusade to uncover which high-end handbags and leather goods are worth your hard-earned cash—by tearing ...

But over the past 12 months, the company’s internal design team has been staging a quiet glow up. Dubbed Ebay Evo (short for evolution), the project began as a makeover to Ebay’s core UX—and that work ...

The former C-Suiter at brand-name corporates was up to speed on Facebook and ... The weekend debrief included a primer on ...

When local owners of the Cadence Vault and Gastro Pub in East Liverpool made the decision to rebrand the restaurant as The ...