Discover how Ollie’s Bargain Outlet thrives amidst cautious consumer spending in 2025 with smart expansion strategies, ...

A tier system can make or break your loyalty program. At first glance, they might seem effortlessly manageable, maybe even a fun task to work on: Come up with a few cool names, set a point threshold, ...

From personalized shopping to seamless logistics, e-commerce powerhouses are setting new standards in online retail. Thus, ...

For anyone in advertising, design or company building, the Super Bowl has always been a great symbol of creative ambition. Despite ongoing debates about the relevance of traditional advertising, this ...

British Airways is attempting to regain control of the narrative. Improved customer messaging and additional status ...

Lance Walker, Former CEO of Loyalty NZAlmost all loyalty programs rely on some form of loyalty currency as the mechanic for ...

These include higher customer satisfaction, increased average order values, and stronger brand loyalty over the long term. By delivering relevant content, tailored promotions, and timely support, ...

iGaming solutions provider SOFTSWISS has won the Best Advertising and Marketing Campaign and Best Customer Service categories at the ... The campaign featured the Maltese crab as a symbol of ...

loyalty is slipping, and customers are becoming more reluctant to share feedback. For companies in the trades, these shifting dynamics are both a challenge and an opportunity to redefine customer ...

Done right, loyalty programs are a uniquely effective way to improve customer retention. Research from Accenture found that loyalty program members drive between 12 and 18% revenue growth each year.