But the latest beauty trend to go viral doesn't want us to follow a tutorial. No, the "conservative girl" makeup trend wants ...

West Elm. You can check out the shopping guides for West Elm's rugs, sofas, and coffee tables. Most recently, I viewed its ...

Florence Pugh's eyelashes have me questioning everything I know about the best mascara application. For years, I was ...

Winter makeup tends to be synonymous with vampy lipsticks and deep eyeshadows. But the latest launches prove the rules are ...

If your natural lashes are looking limp, the best volumizing mascaras can help you achieve long, lush lashes so good, you won ...

Too Faced 's Better Than Sex mascara is an iconic high-end mascara, not just for its brow-raising name but for its dramatically fluttery look. Paired with a curl-priming polymer formula, the mascara's ...

Our panel of clean beauty experts tested and reviewed more than 175 products to create this list of 21 winners. Gone are the ...

As a beauty editor, I've tested more mascaras than I can count. I've got my favourites, but I think this new L'Oréal Paris ...

Our beauty editor Laura Mulley has discovered a new mascara favourite with this new high street launch, which claims to give ...

Sara Tendulkar stepped out in Mumbai to enjoy a dinner date with her mother, Anjali. She wore a simple outfit for the outing. Let's decode her look.

Looking for the ultimate lash upgrade? Benefit Cosmetics has become a go-to brand for makeup lovers seeking that perfect flutter.

Beth Gillette is the beauty editor at Cosmopolitan with six years of experience researching, writing, and editing makeup ...