The suits were consolidated into one case in Ohio, which reached a $1.2 million agreement with Coca-Cola in July to settle the claims that the drink is marketed in a misleading fashion.

Coca-Cola FEMSA (KOF) offers a rare buying opportunity with a strong market position, growth potential, and attractive ...

Yoffie, David B., and Sharon Foley. "Cola Wars Continue: Coke vs. Pepsi in the 1990s." Harvard Business School Case 794-055, March 1994. (Revised March 2000.) ...

Suppose Coke cannot get a foreign tax credit abroad on the royalty deemed to exist in Israel? Pepsi Cola apparently lost a similar case in Australia . What can other exporters of branded products ...

You better believe it. This time, it's the Coca-Cola Company recalling Minute Maid Zero Sugar Lemonade after it came to light that 13,152 cases of the beverage were mislabeled and actually contain ...

ROADSHOW examines the case of Coca-Cola's missing Norman Rockwell illustrations. Boy Fishin' (1935), Barefoot Boy (1934), and Take Me Back to Old Virginny (ca. 1931) are all by Norman Rockwell and ...

The move could have big repercussions for the beverage industry. Lobbyists for Coke and its biggest rivals are pressing their case on Capitol Hill, highlighting the fact that the soda companies ...

Share a Coke has been one of Coca-Cola’s most successful summer ... We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the ...

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...