"Mountain Dew is reclaiming the mountain with a new logo and visual identity that is synonymous with adventure" ...

On the occasion of a new release with Jordan, we count down the NYC brand's great contributions to the Swoosh archive.

Peoria Rivermen hockey will change its name and logo to Peoria Spirits for the annual one-game re-brand night on Feb. 28, ...

The New York Islanders have a brand on their jersey for the first time in their club's history. On Thursday morning, ahead of ...

Leo Messi and Adidas are linked together as much as any athlete and brand in professional sports. So it makes perfect sense ...

“Jeopardy!” fans were stunned when none of the contestants were able to guess the Final Jeopardy clue. During Monday night’s ...

Mountain Dew is bringing the "mountain" back for the first time in 15 years, with a complete packaging design overhaul meant ...

FAU” is now “Florida Atlantic”—but is it really?  The Division of Public Affairs at Florida Atlantic University released its ...

Caterpillar, or CAT, might be well-known today for its distinctive yellow color and blocky logo, but it wasn't always the ...

The new Mountain Dew logo, designed by PepsiCo Design & Innovation, showcases the brand's iconic citrus-inspired colors and ...

Celebrate your baby’s individuality by giving her a unique name. “A lot of people try to create something unique by taking a name like Madeline and spelling it M-A-D-E-L-Y-N-N,” Laura ...

Gate 39 Media has officially evolved into Gate 39, marking a significant shift in the company's direction and growth. This transition is more than just a name change—it's a reflection of the broader ...