If Marvel movies are anything to go by, the consumer landscape of the 21st century has been dominated by hype-worthy crossovers. It makes perfect sense; after all, why settle for one thing you love ...

Executives at SXSW described how the channel can be more successful than traditional advertising in the quest to woo Gen Z consumers.

As for the collaboration’s footwear, Balenciaga took on Puma’s Speedcat sneaker. Originally launched in 1999 with a ...

Balenciaga unveiled a new collaboration with German sportswear brand Puma at its winter 2025 show on Sunday during Paris ...

Pamela Bach, an actor and the ex-wife of “Baywatch” star David Hasselhoff, has died at 62. Also known as Pamela Hasselhoff, ...

Notably, Uber is no stranger to partnerships within the fashion and beauty space. In 2021, Estée Lauder inked Uber Eats’ ...