AI marketing has the potential to optimize your strategy, streamline processes and boost ROI. Learn how to boost efficiency ...

B2B marketing expert Georgie Gilmore outlines why channel partners are so underused in B2B marketing, and why it's a big ...

The need for B2B marketing leaders to understand and consider the geopolitical context was also discussed at the Propolis ...

Are you a B2B marketer who struggles to demonstrate how your work drives positive business outcomes? Do you battle to justify investment in marketing? Or perhaps the rest of the business just doesn’t ...

The B2B thought leadership landscape is maturing, with trust-building as the foundation, but paired with specific business objectives.

Upskill your teams and enhance your learning with our ABM training. Looking to take your marketing efforts to the next level? Account-Based Marketing (ABM) is a powerful strategy that can help ...

Propolis members can benefit from discounted rates to our training courses, as well as access to our bespoke advisory services and events. Discover what Propolis can offer you. Where most effective ...