A production company backed by James Corden, which is behind plans for a £450m film studio in Sunderland, is to merged with a business founded by LeBron James. The merger between The SpringHill Company and Fulwell 73,

LeBron James' production firm The SpringHill Company has agreed to merge with Fulwell 73, the U.K.-based production company behind "The Kardashians," the firms said Monday. Why it matters: The deal gives both companies scale and global reach at a time when the entertainment industry is under enormous pressure to evolve.

Fulwell 73, which is behind plans for a £450m film studio in Sunderland, is to be merged with The SpringHill Company, a business founded by basketball legend LeBron James

Fulwell 73 has announced a "mega-merger" with the SpringHill Company, which was co-founded by one of America's biggest sports stars

The merger is expected to close by the end of 2024, with the companies operating under a new yet-to-be disclosed name.

LeBron James' SpringHill Company entertainment and production company is in merger talks with the British television, film and music production company Fulwell 73, a source familiar with the negotiations confirmed to ESPN.

Fulwell 73, the company behind Hulu’s The Kardashians, and The SpringHill Company, which was founded by NBA legend LeBron James, are in talks to merge. Deadline has confirmed the news, broken by Bloomberg,

LeBron James’ SpringHill Co. is merging with Fulwell 73, a union of two Hollywood production companies that their owners hope will better position them for success during a contraction in entertainment.