Here are the beer brands plugging this year's Super Bowl. The post Big beer is once again betting on the Super Bowl appeared ...

Offered by the nonprofit Washington Regional Alcohol Program (WRAP), the inaugural 2025 Super Bowl SoberRide® program will be in operation beginning at 8 p.m. on Sunday, Feb. 9 and operate until 4 a.m ...

CEO Brendan Whitworth wants to change the term used to classify brews like Budweiser and Bud Light – "domestic" beer – to a more patriotic "American" beer.

Frericks watched InBev tumble into controversy, after a Bud Light sponsorship video with transgender influencer Dylan Mulvaney backfired, turning the brand into a conservative punchline. In “Last Call ...

From 1989 to 2022, one company had the exclusive right to advertise alcohol during the Super Bowl. Since this time, many ...

The Indian beer industry contributed Rs 92,324 crore (USD 10.6 billion) to the country's economy in 2023, which represented 0 ...

The Indian beer industry contributed ₹92,324 crore (USD 10.6 billion) to India's GDP in 2023, representing 0.3% of the ...

If you pick up a beer menu at a bar or restaurant in the United States, there's a solid chance the ones  made in America will ...

What Happened: NFL media partner Fox Corporation FOX FOXA has the rights to Super Bowl LIX and set its sights on charging $7 ...

Scientists and industry are finding unusual new uses for brewers' spent grain – the beer industry's largest waste product.

CEO Jacob Aarup-Andersen said that Carlsberg's game plan "is to have a broad portfolio of brands with alcohol-free line ...

Danish brewer Carlsberg (CARLb.CO) said its annual organic operating profit grew by 6 per cent, at the top end of its guidance range, and forecast further growth of between 1 per cent and 5 per cent ...