Jaguar has scrapped its historic growling cat logo as the British car manufacturer gears up for the shift to electric ...

Luxury car manufacturer Jaguar has unveiled a new logo and branding ahead of its relaunch as an electric-only brand. The ...

Bosses say they expect to retain just 15% of the company's existing customers when it relaunches as an EV-only brand with a ...

Along with a new typeface, Jaguar has three new elements that will feature on its products and communication material. Tap ...

When Jaguar returns with its new four-door electric GT car in 2026 it will have a lot of luxury competition to outshine.

While details as to how and where these new design elements will appear are sparse at the moment, the company said the Makers ...

A new artist’s mark has also been created (Jaguar/PA) It debuts alongside a new prancing “leaper” cat design embossed on ...

Forget everything you know about Jaguar. The storied British carmaker is undergoing the most profound transformation in its ...

After a brief “hiatus,” Jaguar will push “Exuberant Modernism,” charge twice as much for its cars, and wants an audience that ...

Jaguar has unveiled its new brand identity as part of its “Reimagine Strategy”, which will see the 89-year-old carmaker shift ...

The Osprey is back in the air after being grounded for months following a crash last November that killed eight U.S. service ...

Car giant Jaguar has unveiled a new logo and a rebranded range of electric cars alongside marketing slogans such as “delete ...