Google will bring its immersive Rewarded Video ads to gaming platform Roblox, letting users watch ads in exchange for in-game benefits like virtual currency or power-ups. Through the collaboration ...

Roblox has always had the scale – 85.3 million daily active users, to be exact. And now, with the Google tie-up, it has infrastructure. Brands and agencies can purchase immersive ad formats ...

Google will ... testing, with Roblox becoming a cornerstone partner for the technology. Why we care. This partnership opens access to 85.3 million daily active users, predominantly Gen Z—a ...

Google Play launches a special experience in Roblox with special rewards for its Play Points members, called Diamond District.

This rollout also unlocks a new revenue stream for Roblox and gives creators another way to monetize their content while enhancing user engagement. As for Google, this partnership helps it expand ...

Roblox users can now watch immersive ads in exchange for in-game rewards. - Google will bring its immersive Rewarded Video ads to gaming platform Roblox, letting users watch ads in exchange for in ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...