Now that it’s out, what do these 'immersive ads' actually look like? Well, it seems they don’t look too different from efforts from other companies elsewhere in the gaming, and mobile ... that Roblox ...

Now, Roblox is rolling out an update to make those materials look and act more lifelike, so sand will look more like sand and you can also get a truck’s tires stuck in it. The changes are part ...

Okay, color me intrigued: what would a Roblox birthday party look like ... things like items, cosmetics, or avatars (often in their own in-game stores similar to those in mobile apps) in exchange ...