China flexes its media muscle in Africa – encouraging positive headlines as part of a soft power agenda
China’s minister of foreign affairs embarks on what has now become a customary odyssey across Africa. The tradition began in ...
China flexes it media muscle in Africa – encouraging positive headlines as part of a soft power agenda
But in recent years, Beijing has sought to expand beyond roads and skyscrapers and has made a play for the hearts and minds of African people. With a deft mix of persuasion, power and money, Beijing ...
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Gutting aid, US cedes soft power game to China
When President Donald Trump froze nearly all US foreign aid, Cambodia was forced to suspend workers removing dangerous mines ...
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Scandinavian Soft Power in Southeast Asia
The recent Nordic Film Festival in Bangkok highlighted how Scandinavian culture has a mission in Southeast Asia. These films introduced audiences to Nordic storytelling, values, and perspectives – an ...
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Naomi Campbell partners with Thailand on soft power strategy
Supermodel arrives in Thailand at ex-premier Thaksin Shinawatra’s invite to discuss boosting local fashion industry and train ...
Melania Trump's 'soft power' on display in the White House: See the photos
The latest issue of Hello! magazine describes Melania Trump as someone who has "grown in confidence" and now has "newfound authority" during her second stint in the White House as first lady.
Trump, Again, Complaining About China While Dismantling American ‘Soft Power’
In 2017, it was withdrawing from the Trans-Pacific Partnership. Today, it’s gutting America’s main foreign aid agency.