Throughout NBA history, one of basketball's best marketing tools has been its star player's shoes. Dating back to the Converse weapon and an ad campaign which f ...

Shai Gilgeous-Alexander was recently caught hilariously reacting to the Timberwolves crowd's "Free Throw Merchant" chants.

Gilgeous-Alexander first signed with Converse back in 2020, following an impressive second NBA season—his first with the Thunder—in which he averaged 19 points. His upward trajectory hasn't slowed ...

There is a new signature shoe in the NBA, and it comes from the leading candidate for this season's MVP award, Oklahoma City Thunder guard Shai Gilgeous-Alexander.

Converse and Shai Gilgeous-Alexander have delivered their first official look at The Shai 001, the Thunder star's first signature shoe.

After keeping things close to the vest, the artist known as Shai Gilgeous-Alexander has unveiled his most precious project ...

Rick Welts vividly remembers the genesis of All-Star Weekend, more than four decades later. In the early 1980s, the NBA’s ...

OKC Thunder star Shai Gilgeous-Alexander erupted for a career-high 54 points in a 123-114 home win over Utah on Wednesday. Gilgeous-Alexander is the first OKC player to record a 50-point game since ...

Midway through an NBA season in which he’s become an MVP favorite, Thunder guard Shai Gilgeous-Alexander was announced Thursday night as an All-Star starter in next month’s game in San Francisco.

OKC Thunder star Shai Gilgeous-Alexander erupted for a career-high 54 points in a 123-114 home win over Utah on Wednesday. Gilgeous-Alexander is the first OKC player to record a 50-point game ...