Roblox players loading into Walmart Discovered will now see a new storefront showcasing a small number of virtual items that represent real, physical products.

Today, Walmart opened new immersive experiences on metaverse platform Roblox. This is an effort to engage the next generation of media consumers, as well as, hopefully, Walmart shoppers.

Roblox and Walmart have teamed up to change gaming forever, introducing a new layered way to combine e-commerce with billion-dollar monetization.

Walmart is returning to Roblox, but this time with a virtual world where gamers can discover new virtual items and accessories to personalize their experience, not browse or shop items from Walmart ...

Roblox is getting in on e-commerce with Walmart. The online gaming platform is launching an e-commerce experience that will allow users to buy real-life products from Walmart, Digiday reports ...

The multinational retailer has revealed two metaverse worlds developed in the game Roblox, namely Walmart Land and Walmart’s Universe of Play.

Walmart's current metaverse experiments with Roblox, titled "Walmart Land" and "Walmart's Universe of Play," launched last month to much fanfare.

Walmart, an American multinational retail corporation operating a chain of hypermarkets and supercenters, has recently announced the launch of two experiences in the virtual world for its customers.

Walmart Discovered experience in Roblox lets you make real-life purchases while playing the game and here’s how it works.

A Roblox Walmart crossover has been announced, which is good news if you love Walmart and also seeing children being advertised to by massive brands.

Walmart Is Joining The Metaverse, Targets ‘Younger Audiences’ The anti-union retail giant is opening up experiences in Roblox as it takes its first steps toward Hell aka the metaverse ...

Roblox now lets you shop from Walmart from the game. In this guide, learn how to purchase Walmart items on Roblox easily and quickly!