Gucci is putting down real roots in the metaverse. After installing a number of temporary experiences in Roblox, the global gaming platform, Gucci on Friday unveiled Gucci Town, a permanent ...

Gucci Town is the brand’s fifth collaboration with Roblox. The first step on the platform was commissioning virtual items to its community designers Rook Vanguard and cSapphire, she said.

Wild West is a challenging map in Roblox's Obby Royale that takes players on a journey through a classic western town. The map features a variety of obstacles that require players to navigate ...

Gucci has opened a persistent digital space on Roblox, per a press release shared with sister publication Marketing Dive. Previously, the luxury brand opened the Gucci Garden in Roblox in May 2021.

Lil Nas X will perform “Old Town Road,” “Holiday,” and more inside of Roblox this week in a motion-captured virtual performance, much like Travis Scott in Fortnite.

The most striking aspect is that this concert is such a big part of the promotion for Lil Nas X's new single, Holiday. It shows not only the incredible reach of Roblox, but how unremarkable it now ...

The Roblox game Tiny Town Tycoon is a city builder game created by Great Scott. If you are looking for the latest 'Tiny Town Tycoon' codes, then you have come to the right place. Check out our ...

With Gucci Town, the luxury brand is looking to carve out a permanent space in Roblox that will evolve over time, demonstrating its commitment to the concept of a metaverse. By creating virtual ...