the Roblox Partner Program. Now that it’s out, what do these 'immersive ads' actually look like? Well, it seems they don’t look too different from efforts from other companies elsewhere in the gaming, ...

Those blocks are composed of what Roblox calls “materials” — stuff like wood ... the classic look with the new custom materials manager and stick with that, if they wanted to.

The meme-like ads on the children’s gaming platform Roblox don’t look like ads anywhere else. They’re crude, and many look like they were whipped up in the ’90s version of Microsoft Paint.

it looks like a way to quickly enable complicated creations. Stefano Corazza, former vice president of Adobe's Augmented Reality division and now head of Roblox Studio, says Roblox's new AI ...