Pepsi stirred the fizz fight with a cheeky ambush—its ‘Anytime is Pepsi Time’ print ad playfully dunking on Coca-Cola’s ‘Half ...

This lighthearted exchange in the ad underscores Pepsi's "Anytime" message, highlighting that refreshment should not be limited to specific occasions like halftime, but rather enjoyed whenever the des ...

The campaign launched with a full-page print ad in TOI, positions Pepsi as the ultimate all-day refreshment—contrasting ...

Released as a Times of India front page ad, Pepsi campaign rebranded the newspaper as ANY Times of India, crossing out "Half" ...

With its latest advertisement and pricing, Pepsi has launched the latest Cola War against rival Coca-Cola. Timed with the Champions Trophy semifinal match between India and Australia, it coincided ...

After Coca-Cola launched its 'Halftime' campaign for the ICC Champions Trophy, Pepsi fired back with a witty response. The ...

Aficionados shake their heads at Misfits but Kalle Sauerland is open to learning lessons from the noisy promotional offshoot, ...

Meet Nigel Fletcher, one of the most well-connected executives in the sports industry. Fletcher spent five and a half years ...

Mars Chocolate Drinks and Treats (MCD&T) has given its Galaxy Milk Drink range a packaging makeover to bring the products in ...

PepsiCo has launched a witty advertising campaign called 'any time' as a direct response to Coca-Cola's 'half time' campaign ...

Johnson City is where a creative, energetic man dove into the unruly soft drink industry and helped usher in two iconic ...

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