USC Trojans sophomore guard JuJu Watkins has been one of the most marketable women's college basketball players, even before she stepped on campus. Watkins sign ...

LeBron James proved to be a proud father as he watched his 17-year-old son make his debut in the Hoophall Classic representing Sierra Canyon, as the Los Angeles Lakers legend joyou ...

The $3.7 million NIL-valued athlete had seven catches for ... He's averaging 6.3 points, 2.8 rebounds and 1.0 assist for Sierra Canyon as a senior.

Three months later he moved to Notre Dame High before returning to Sierra Canyon in November 2023. Like his brother, Bronny, the 6-foot-4, 165-pound Bryce James holds an NIL deal at Klutch Sports ...

A GRIP ON SPORTS • The college football season is over. After five months of discussion, argument and, yes, games, a champion ...

“It’s Sierra Canyon and they carry a huge mystique ... would have had high major Division I offers if not for recent NIL complications that have drastically changed the landscape of ...

We achieved strong results in the December 2024 quarter, delivering higher base metals production and increasing alumina production by 14 per cent, capturing the benefit of strong alumina prices ...

Mono County, California — A group plays hockey on Silver Lake, a popular fishing spot on the Eastern slope of the Sierra ...

You can do whatever you want.” Since 2021, when the NCAA changed its rules to allow college athletes to profit from their name, image and likeness (NIL), blue-chip high school and junior college ...

The USC Trojans defensive struggles under Lincoln Riley’s for the first couple of seasons of his tenure are well-documented. So much so that it probably cost th ...

Advertisement The nine-page fact sheet says NIL payments qualify as “athletic financial assistance which, under Title IX, must be made available to male and female student-athletes in a manner ...

In the wake of the 2021 Supreme Court ruling allowing athletes to profit from their name, image and likeness (NIL), there has been a market frenzy surrounding athletes and their ability to cut ...