give us some insight onto why these buckets have been such a powerful marketing tool for theaters. Granelli attributes the popularity of the popcorn buckets to collectivist culture that surrounds ...

From personalized marketing to optimizing operations, AI is enhancing the movie-going experience and helping theaters stay competitive in an increasingly digital world. While cinemas have a lot of ...

While theater chain AMC Theaters (AMC) has been on the bad end of a lot of drama lately, from being a meme stock to coming back from the pandemic, it also walked into a little more of it when they ...