Inside the buying frenzy turning teenage coders into millionaires--and reshaping Roblox's billion-dollar creator economy.

Rivals thought kids on Roblox might like a soccer video game with an anime vibe. It sold a few months later for more than $3 million.Most Read from BloombergSinger Akon’s Failed Futuristic City in ...

Explore how Grow a Garden became Roblox's most played game ever, with 5M concurrent users, 900K favorites, and 94% approval in record time. ... The most expensive crop is grapes.