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Mobile game developers and publishers, with hundreds of games and millions of installs, are protesting Unity’s new controversial install-based pricing model by turning off ad monetization ...
Update: Unity’s CEO has now left the company’s employ, with immediate effect.The decision reflects the anger felt by developers about the original announcement. Mobile game developers who rely ...
Those games account for more than $16 billion - 50% - of all consumer spend on the top 100 so far this year. 71 of the 100 have incorporated at least some degree of Unity software." While the likes of ...
Day one in-app purchases grew 52% in 2020, while mobile game ad revenues increased 8%, Unity's latest gaming report showed, particularly looking at the impact of COVID-19 on players' usage.. The ...
In mobile games, 96 percent of players don’t pay any money for game content. But 71 percent of them say they won’t mind watching ads in exchange for free games. To boost mobile game ...
The game developers affected by Unity’s new pricing model are striking back. A collective of developers across 19 companies, mostly based in Europe and mostly developing mobile games, has put ...
Unity Technologies is acquiring Applifier, the maker of the Everyplay platform for sharing videos of mobile gameplay. The acquisition enables Unity, the creator of the popular Unity 3D game ...
Look for specializations from reputable universities like Michigan State, University of Colorado. They often combine theory with pra ...
Craig Chapple and Aaron Astle from the PocketGamer.biz team discuss the latest mobile games industry news from the past week. On this week's episode the team discusses the launch of Unity 6, executive ...
Unity, the software company that 70% of mobile games use, is deploying generative AI in games. It’s a massive strategic play that the company’s CEO says will drive similar growth in gaming to ...
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