AMC Networks Launches ‘AMCN Outcomes’ to Measure Actions Consumers Take in Response to Ads
AMC Networks is courting advertisers with a new tool: a way to measure not just how many people saw their ads, but what ...
AMC Networks Launches Outcome-Based Ad Tool To Help Brands Gauge Consumer Response To Their Spending
AMC Networks has launched a new ad-tech tool focused on consumer outcomes, helping advertisers fully assess the value of ...