Having trailed the move a year ago, Warner Bros Discovery (WBD) chief David Zaslav has followed through on plans to split the company in half. The company is to separate into Streaming & Studios (HBO) ...

Wall Street analysts are bullish the move could pave the way for M&A and bring the industry a step closer to rationalization ...

Local linear television advertising will be bought and sold on programmatic platforms within the next two to three years, ...