Walmart says the new experience was designed based on user feedback, where they learned players were seeking easier ways to discover virtual items and Roblox experiences. Walmart Discover can be ...

Walmart (WMT) has entered the metaverse. The retail giant announced Monday it is launching two immersive online experiences with Roblox, a metaverse mega-platform extremely popular with young kids ...

Walmart is the first retailer to convert its wholesale presence into a compatible e-commerce channel on Roblox, but more than 300 brands have been experimenting with its in-game advertising and ...

Roblox. Roblox. LEGO has been a low-key extremely successful video game staple for years now, as through all their partnerships they’ve done a great job making LEGO-based games for ages.

In December 2022, Walmart was approved to join CARU’s COPPA Safe Harbor Program after demonstrating that Universe of Play, a new immersive Roblox experience, complies with the stringent ...

Dive Brief: Walmart has introduced a new Roblox experience dubbed Roblox: Walmart Discovered, the retailer announced Tuesday.The virtual space will be available to players ages 13 and older.

The new game from Epic and LEGO will give kids access to tools to create within the game, a move similar to Roblox. Market-moving news hits Benzinga Pro first—get a 30-minute edge and save 60% ...

A rep from Walmart had this to say in a statement: “Like all previous launches on the platform, including real-world commerce, the pass was built in collaboration with and for the Roblox community.