and news to make them better at their jobs. I have been wanting to do this Microsoft Excel series for over a year, so I thank again my editors here at Search Engine Land for letting me get this done.

The problem is we often struggle to remember how to use the formula – or worse make mistakes ... you want your results. Excel 2016: Using ‘Tell Me’ to access VLOOKUP functionality Excel 2016 comes ...

Sometimes the taxonomy of an entire site can be overwhelming, and taking a proactive approach to site planning via putting together an excel spreadsheet page matrix can not only make things easier ...

In part 1 of this series on Excel for search engine marketers ... Run them through some testing to make sure they can handle the workload properly. Sometimes I think that Excel is one piece ...