Created from unique data sources, such segments allow marketers to competitively differentiate their marketing and improve the consumer experience. And that's only the start of an evolutionary process ...

The rise of artificial intelligence(AI) is fundamentally changing the world of data analytics and data engineering. Advanced AI systems—AI agents that autonomously act, starting to change how ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Data protection solutions are finally evolving to the current state of data: distributed ...

The Customer Data Platform (CDP) initially emerged as a groundbreaking solution, unifying customer data from various sources into a single coherent view. It was celebrated for enabling ...

To the certainties of life that are death and taxes, add data breaches. And the ways that bad guys take our digital stuff are constantly changing: Companies have gotten smarter about how they ...

This kind of analysis is possible thanks to global data-gathering program known as the Mathematical Genealogy Project, which holds data on some 200,000 scientists dating back to the 14th century.

The medium is not commonly used in data mining exercises due to its huge breadth -- there are thousands and thousands of pictures from 150 years of photography -- and because the information they ...