Descriptive analytics is the most common form of data analytics. It’s used across industries, niches, and markets, for everything from determining annual budgets to identifying consumer trends ...

When it comes to customer experience, data analytics can be broken down into three key areas: descriptive analytics, prescriptive analytics and predictive analytics. Knowing what answers you want ...

PeopleImages/ Getty Images Descriptive analytics refers to the interpretation of historical data to better understand changes that occur in a business. Descriptive analytics describes the use ...

Forbes contributors publish independent expert analyses and insights. Exploring Cloud, AI, Big Data and all things Digital Transformation. Analytics is probably the most important tool a company ...

Data analytics is a discipline focused on extracting insights from data. It comprises the processes, tools, and techniques of data analysis and management, including the collection, organization ...

Over the past several years, technology has rapidly changed what enterprise analytics can do. Analytical approaches that incorporate predictive models have begun to displace merely descriptive ...

While much of the analytics by MSD’s data science team is descriptive in nature, the team is trying to move beyond that to more sophisticated use of data. “Dashboards always help to get people ...