The British car maker has taken new cars off sale to the general public for more than a year as it reinvents itself to launch ...

As the firm revealed the new look yesterday, it knew it was set for a backlash. Car fans have reacted angrily to a rebrand ...

In the world of tennis, only a few stars have reached the level of success to have a signature logo. These logos reflect ...

We've seen a huge amount of new car logos hit the road over the last few years, with everyone from the likes of Kia to ...

No one can say that today's relaunch of the storied British brand—complete with a bold new logo, a high-fashion vibe, and a ...

Tropicana recently ditched its distinct orange juice in clear, plastic circular-shaped bottles with a thinning neck and a ...

British automaker Jaguar is changing its branding for “a new era” as it prepares to fulfill its plan to go all-electric for ...

Jaguar surprised us with a new logo and a brash new mission statement, but can fonts and buzzwords distract from the big ...

Jaguar has unveiled a new logo that emphasizes its posh pronunciation as it transitions into a “new era” that emphasizes its ...

The company showed four new elements, the Device Mark, the Strikethrough, the Exuberant Colors, and the Makers Marks, that ...

Iconic British car brand Jaguar has unveiled its new logo for the first time in over 90 years ahead of its all-electric ...

Jaguar, which is reinventing itself as an EV-only brand, has revealed its new logo as well as additional elements that will ...