"Top 10s delivers expertly crafted videos featuring in-depth analysis, exclusive visuals, and engaging infographics on a ...

Exclusive news, comment and analysis on the MENA region An unrivalled 20-year old archive Exclusive announcements on project ...

Chili’s Lifetime love story and Jake from State Farm enters the “Severance” universe ...

LinkedIn has shared some new insights into the rising use of generative AI in marketing, and how marketers can ensure that their message is enhanced by the latest AI tools, not impacted by them. The ...

Long ad copy isn’t dead—it just needs a comeback. Wit and storytelling still sell, says Thought Blurb’s founder and CCO.

Using Cognitiv, an advanced AI-powered advertising platform, Industrious was able to reduce overall cost-per-lead and improve ...

Exclusive news, comment and analysis on the MENA region An unrivalled 20-year old archive Exclusive announcements on project ...

According to CreativeX, ad creative is responsible for nearly half of sales lift. So why doesn’t creative get the credit it ...

AI is still a highly contentious topic in the design community, with many creatives still sceptical about the technology.

An in-depth look at how Kellogg marketing faculty and MBA students break down and evaluate ads during America’s biggest night ...

To unlock the full potential of AI, marketers must adopt the mindset of partnership—where AI is a collaborator, not a ...

Nicolas GhesquiEre's pieces marry structure and fluidity, in a collection presenting the creative director of womenswear's ...