Coca-Cola CEO James Quincey presented Trump with a bottle that replaces the traditional Diet Coke logo with a label showing an image of the White House and text that says: “The Inauguration of ...

If you own a business, you may already have trademark rights. Although formally registering your trademark through the U.S.

In 1942, the Nazi apparatchik Otto Dietrich sniffed, “America never contributed anything to world civilization but chewing ...

Mark Baldwin, the CEO of Baldwin Digital, thinks it's worth a look. “Brands like Aldi have seen their profits and following ...

What is brand recognition, and how can your brand achieve it? This guide will help you understand why it matters.

Consumers in the United States and the United Kingdom say the logos of Nike, Apple, Coca-Cola, and McDonald’s are the most memorable, according to a recent report from Siegel + Gale. The report was ...

The stock market has been volatile to kick off 2025, with many top tech stocks well off their highs as some investors ...

Introduction Expanding your business beyond borders and creating a worldwide brand presence is a game-changer for any company ...