The National Hockey League (NHL) has been home to some of the greatest team names in sports. As the league expands, however, ...

Utah Hockey Club revealed a list of three monikers its fans would be able to vote on as the team gears up for a rebrand after ...

Less than 24 hours after naming Wasatch to the list of three finalists for the new nickname of the Utah Hockey Club, it has ...

The Utah Hockey Club's Utah Wasatch nickname idea didn't last long. It has been dropped for a previous option after one night ...

Utah Hockey Club has eliminated yet another potential name — replacing it with a new option for fans to vote on.

It may be called the National Hockey League, but it sure feels more like it could be an international one. Of course, the now-defunct International Hockey League was in operation for decades ...

Safe to say global CMO John Rudaizky has been keeping himself busy. These past few months have been about “establishing” the core platform, he says, following up now with the wider strands.

Inside is the sole ice rink in east and central Africa, a training base for the Kenya Ice Lions, the country's first and only ice hockey team. For a sport predominantly played in colder climates ...

NEW YORK — Like many retailers chasing social media-crazed Gen Z, American Eagle pumps out a lot of marketing, to the tune of about 500 pieces of content per week, according to CMO Craig Brommers. A ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 18 min 45 sec ago By Parker Herren - 18 min 46 sec ago By Erika Wheless - 23 min 46 sec ago 26 min 21 sec ago By Tim Nudd - 38 ...