The rover was built by the team at JPL, where the mission is managed. Ian Clark, the rover’s systems engineer, was the mastermind behind the binary code pattern on the parachute.

The binary code pattern on the supersonic parachute was designed by Ian Clark, Mars 2020 Perseverance Systems Engineer at JPL. The Perseverance rover's "cal targets." NASA/JPL-Caltech/ASU ...

The rover was built by the team at JPL, where the mission is managed. Ian Clark, the rover’s systems engineer, was the mastermind behind the binary code pattern on the parachute.