Did Trump tweet that he “hates” Swift? What did Travis Kelce say? How are Patrick and Brittany Mahomes involved? Here’s a ...

The Super Bowl is only show where viewers actually look forward to the ads. At a price tage of at least $7 million for :30.

As TV's biggest stage, Super Bowl LIX is a huge opportunity for advertisers -- a chance to reach a massive audience that's as ...

Eagles matchup may not satisfy the championship cravings of Patriots fans here in New England, but Sunday’s Super Bowl ...

After they eventually catch him, they forcibly drug him by offering a mysterious beverage. The runner drinks it, collapses ...

Dan and Eugene Levy star in separate ads, while brands like Instacart and Häagen-Dazs are dropping their first Super Bowl ...

In determining the five types of Super Bowl ads, many factors must be parsed. Lotta ins, lotta outs, lotta what-have-yous. These include but are not limited to the stature of the brand, its goal for ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

In the past three years, according to research performed by marketing professor Kim Whitler, the number of Super Bowl ads that have had male-only celebrities has declined by 26% compared to a similar ...

Eugene Levy is channeling his inner Chappell Roan as he’s hot to go with Little Caesars in teasers for the upcoming Super Bowl commerical. A coffee mate that is. Shania Twain is teasing a song about ...

The TV spot marks the artificial-intelligence company’s biggest foray into consumer advertising to date.

Seal, known for hit songs like "Kiss from a Rose" and "Crazy," was the star of a Mountain Dew Super Bowl ad that was revealed ...