Kicker Communications, communications consultancy, has appointed Laura Blue as business director and promoted Beroze Dubash ...

To succeed, B2B marketers must adopt strategies that are as dynamic and adaptable as their target audiences. Enter adaptive programs — a cutting-edge approach that equips marketers to utilize ...

As digital transformation accelerates, B2B influencer marketing is emerging as an effective sales channel. In a marked departure from the industry's historical reliance on tradeshows and direct ...

Personalization has become increasingly important in customer buying journeys, yet an increasing number of companies are failing to use personalization throughout the customer post-sale journey, ...

The playbook for B2B marketing is being rewritten at lightning speed. The strategies that worked yesterday are quickly being outpaced by new technologies and shifting customer expectations. It's no ...

LinkedIn has introduced upgrades to its measurement solutions, helping B2B marketers track campaign performance more effectively. The platform has invested in Conversions API (CAPI) and Revenue ...

Drescher stepped out in a look she wore in 2022 Kevin Mazur/Getty Fran Drescher is her own style inspiration! The Nanny star and forever fashion icon stepped out for a glam night out at the 2025 ...

Iowa has fired coach Fran McCaffery after 15 seasons at the school, the university announced Friday afternoon. The decision came the day after the Hawkeyes fell to Illinois 106-94 in the second ...

The Fran McCaffery era in Iowa City is over. The Hawkeyes fired their longtime coach officially on Friday, ending his 15-year run with the program after one of his worst seasons to date.