Bud Light's Super Bowl ad may help the company rebound from their disastrous 2023 partnership with Dylan Mulvaney, according ...

Each year, consumers take to the USA Today Ad Meter to vote for their favorite Super Bowl ads and once again, ...

Anheuser-Busch’s CEO wants to market its beer as “American made,” rather than  “domestic”—the term that typically differentiates U.S. beer from ...

Here are five fun things to do this weekend and beyond, including comedian Jo Koy, the Bonita Brew Fest and the annual Edison Festival of Light Grand Parade. Plus many more things to do this week and ...

Welcome to Peggy Sue’s 50’s Style Diner in Mesquite, Nevada – a time capsule of Americana that’ll make you want to trade your ...

Light beers such as Garage, Eight Elite and Real American are going after struggling giants such as Bud Light and Coors Light ...

Craft breweries offer more than local beer. They provide a “third place” for community members and are oftentimes helmed by ...

Many of the commercials in this year’s big game returned to traditional tropes like beer-drinking dads and women in bikinis.

Why the 28-year-old actor and singer isn’t afraid to enter the increasingly crowded ready-to-drink alcohol market.