Roblox is launching its own take on video chat called Roblox Connect. The feature, which is set to launch later this year, lets you chat with other people as your avatar.

In 2022, 1.8 billion total avatar items were sold on the Roblox Marketplace. Through 2023, the company anticipates creators — including avatar item makers — to earn $800 million.

The Roblox team discusses how the additions point to where Roblox is starting to flex across platforms, into VR, and eventually maybe AR too. Roblox Adds Avatar Calling on Phones, More Generative ...