Mattel has some wicked problems after a packaging error occurred with the upcoming movie's collectible dolls. "Wicked" dolls ...

Mattel is pulling its Wicked dolls from some store shelves because of a misprint directing shoppers to a pornographic site.

Mattel apologies for casting an unintentional spell on its Wicked merch.

The toy company Mattel is now apologizing after fans discovered a porn link on the packaging of the Wicked dolls.

These are the branding stories we’re reading this week. This week in branding news, a Mattel packaging misprint went viral, ...

NEW YORK (AP) — Toy giant Mattel says it “deeply” regrets an error on the packaging of its “Wicked” movie-themed dolls, which ...

Retailers have pulled Mattel's "Wicked" dolls. Resellers quickly listed the toys featuring the URL misprint on eBay, seeking ...

Toy company Mattel is pulling its line of "Wicked" dolls from shelves and online stores after fans noticed the packaging mistakenly listed an explicit adult website instead of the movie site.

Target, Walmart and Amazon had removed the line of “Wicked” dolls from their online storefronts as of midday Monday, as had ...

Mattel has apologized after the boxes for its new "Wicked" movie dolls included a link to a pornographic website.

The multinational toy and entertainment company Mattel has issued an apology after accidentally releasing the new Wicked ...

El Segundo’s toy giant Mattel says it “deeply” regrets an error on the packaging of its “Wicked” movie-themed dolls, which ...