Sheetz, Fortnite

Sheetz is taking its brand to the virtual world of Fortnite.
Sheetz is kicking off a monthlong "Sheetz Run: Only Up!" challenge with a $25,000 prize pool at stake to celebrate the launch ...
The retailer partnered with one of the most popular gaming companies in the U.S. in a marketing move targeting young consumers.
You can already go on a “Sheetz run” in real life and earn points using the convenience chain’s rewards program. But savvy Fortnite players will soon be able to go on a virtual Sheetz run ...