The platform has evolved significantly since its first appearance on the gaming scene, and part of its evolution has impacted its logo. What began in 2004 with the word "Roblox" featuring ...

A new Roblox logo and accompanying tagline signal the company's continued push toward expanding its user base as part of its journey toward metaverse domination. The sandbox game's branding is ...

However, the logo was spotted to have changed in the Apple app store and Google Play in April 2025. In contrast, the red that Roblox previously used can be associated with urgency and aggression.