Walmart is returning to Roblox, but this time with a virtual world where gamers can discover new virtual items and accessories to personalize their experience, not browse or shop items from Walmart ...

Starting this week, Walmart is expanding its partnership with Roblox by allowing teens to buy IRL goods from inside the game's virtual stores.

The retail giant has launched two new experiences in Roblox aimed at attracting a younger audience and generating an early buzz around holiday toy shopping.

Roblox and Walmart have teamed up to change gaming forever, introducing a new layered way to combine e-commerce with billion-dollar monetization.

Walmart Land will bring the fashion, style, beauty and entertainment items directly to the global Roblox community of over 52 million daily users. It will feature a variety of immersive ...

The multinational retailer has revealed two metaverse worlds developed in the game Roblox, namely Walmart Land and Walmart’s Universe of Play.

Walmart is returning to Roblox, but this time with a virtual world where gamers can discover new virtual items and accessories to personalize their experience, not browse or shop items from ...