Years ago, Special K marketed to women by promising that they could lose weight by replacing two meals a day with bowls of cereal. These days, it’s trying a different approach. The cereal brand ...

It sounds too good to be true. But according to the Special K Challenge, you could lose up to 6 pounds in 14 days if you eat cereal or other Special K products for breakfast and lunch, plus a ...

SO YOU LOVE your daily bowl of Special K, but know you need to eat more protein at breakfast ... That's right: High protein cereal exists. You just need to know where to look. When you consider the ...

Reassessing the Special K Challenge – the 00s marketing campaign that convinced us all to eat two bowls of cereal a day. You’re now subscribed to all our newsletters. You can manage your ...

Kellogg’s Special K cereal brand is hoping to drive sales for a new snack product with a click-to-map mobile advertising campaign to lure consumers into retailers. The consumer packaged goods ...

the company which manufactures the cereal, has announced it is investing £75m at its site in Wrexham. The plant, which employs 350 people, produces well-known brands including Special K ...