Why does it matter? This isn't just about slapping logos on walls. It's Roblox building a second engine for growth. Until now, the platform has leaned heavily on digital purchasesbut the ad game ...

Search Engine Land » PPC » Google partners with Roblox on video ads Share The new ad partnership creates access to Roblox's 85 million daily users through rewarded video ads, allowing brands to ...

The online retailer last fall announced the launch of two new virtual worlds on Roblox, Walmart Land and ... “Walmart’s brazen use of stealth marketing directed at young children who are ...

but came under fire from consumer advocacy groups who wanted the games audited for stealth marketing to kids. Those two virtual worlds, “Walmart Land” and “Universe of Play,” let Roblox ...