Roblox Gucci Town also offers exclusive limited-edition accessories and merchandise. Players can participate in mini-games or challenges to acquire these special virtual items.

Muneeb's creation on Roblox has now been visited more than 1.6bn times. Head down to your local high street, and you might trawl a few shops in search of a new outfit.

Miley Cyrus is the latest celebrity to join the metaverse. As the face of the Gucci’s Flora Gorgeous Jasmine fragrance, the singer is making her debut in Roblox’s Gucci Town as the platform ...